AI Insights · Timothy · June 2022
Top 5 Social Apps on Android in UAE Q2 2022
In Q2 2022, the top 5 social apps in the UAE on Android saw varying trends in downloads, revenue, and active users, with notable performances from TikTok and Instagram.
During the second quarter of 2022, the top 5 social apps on the Android platform in the United Arab Emirates showcased diverse trends in downloads, revenue, and active users. Here are the highlights of their performance:
TikTok experienced fluctuations in its weekly revenue, peaking at approximately $158K at the end of March and then gradually declining to around $82K by the end of June. Weekly downloads for the app showed a notable increase in mid-April, reaching around 87K, but later stabilized to about 60K by the end of the quarter. Active users for TikTok remained relatively stable, fluctuating between 3.5M and 3.8M throughout the period.
Instagram had a steady rise in weekly downloads, starting at around 35K at the end of March and ending at approximately 49K by the end of June. The app's active users also showed a consistent increase from 1.5M to 1.6M during the quarter. Revenue for Instagram remained minimal, with occasional spikes such as $112 in early June.
Facebook saw stable weekly downloads, averaging around 42K throughout the quarter. The app's revenue peaked at approximately $6.9K in early April but then fluctuated, ending at around $4.1K by the end of June. Weekly active users for Facebook showed a steady increase from 3.9M to over 4.1M during Q2.
TikTok Lite - Save Data maintained a consistent download rate, with figures ranging between 17K and 29K. Active users for this app increased from 171K to 220K by the end of the quarter, demonstrating steady growth.
Facebook Lite also showed consistent weekly downloads, averaging around 22K. Active users for Facebook Lite remained relatively stable, fluctuating slightly around the 290K mark throughout the quarter.
The data for this analysis comes from Sensor Tower, where more detailed insights can be found.